If you’re already running a successful paper magazine, then you may already have decided that you want to create a digital magazine, but you may also feel a little out of your depth when it comes to the practicalities of going about it.
Once you’ve answered all the questions about what sort of magazine you want to create and how you’re going to go about putting it together, you then need to learn how to sell a digital magazine on the Apple or Android marketplaces.
So you’ve now started planning the digital edition of a magazine, and you’ve probably realized by now that planning the digital edition of a magazine has a lot in common with planning the paper edition of a magazine, except you’re relieved of the burden of printing and distribution.
There are still some people out there who remain to be convinced of the merits of publishing a paper magazine online. Ironically enough, these are often the people who could benefit most from publishing a paper magazine online.
Successful business people are always looking for ways to make their assets work harder for them. In the publishing world, that means looking for ways to earn more with magazines. Fortunately, there are plenty of ways to make this happen.
Today, our world undergoes more sudden changes than ever. Globalisation has introduced the need to get news from all over the world, as we are all so deeply interconnected and interested in what goes on in every corner of the planet.
These are hard times for publishers. People seem to read less and less, which of course impacts on the sales of newspapers and magazines. If you’re a publisher, surely you have asked yourself at least once: what could I do to improve business and increase revenues?
Although the future of publishing is almost certainly digital, right now many publications still feel the need (or want) to produce paper editions, so it makes sense to keep sales as high as possible. With that in mind, here is a list of 5 ways to increase the sales of a paper magazine.
The end of the year is usually the best time to look back at what you achieved during the past 12 months, see how things went for the company and get ready for the upcoming one.
Would it be helpful to possibly save six figures or more a year on pre-press design and production costs? There’s a whole new way of producing ads and editorial pages – subcontracting over the web. Paperlit is teaming-up with Design2Pro in the USA to help publishers take advantage this new possibility and produce print ready PDFs, with significant savings. This way, more resources could be ...
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