Marco Atzori

Recent Posts

05 Jul 2018 by Marco Atzori

5 ways to market your print magazine in the digital era

  Since the advent of the digital age, the sales of print magazines have been rapidly declining and due to this, marketing has become a great deal more difficult.

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Posted in digital, from print to digital, market print magazine

14 Jun 2018 by Marco Atzori

You don't have a web magazine? Here are 10 benefits you can get from it

  An online magazine is a powerful resource. Magazine Media Factbook 2016/2017 says that digital magazine readers are mostly “young, upscale, educated, and professional.” 

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Posted in Advantages of digital magazines, web magazine

11 Jun 2018 by Marco Atzori

Content monetisation opportunities for publishers: paper VS digital

  In the publishing stratosphere, content monetisation opportunities are constantly evolving. 

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Posted in content, monetization, digital newspaper, from print to digital

13 Mar 2018 by Marco Atzori

How to promote your digital magazine app through your website

So, you have created your very own digital magazine app that you hope will draw in the masses and attract a dedicated following, but the question is, how can you promote this app efficiently and effectively? 

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Posted in digital magazine app, promote digital magazine

06 Mar 2018 by Marco Atzori

Magazine rebranding: how to do it in 3 steps

With fonts going in and out of style, layouts growing in popularity and content evolving, it doesn’t seem surprising that magazines are constantly in need of rebranding. 

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Posted in magazine rebranding

15 Nov 2017 by Marco Atzori

Why use WordPress as a CMS

If you are in search of the perfect Content Management System (CMS) for your blog or website and are struggling to make the decision, then WordPress could be the answer to all of your prayers! It has long been hailed as one of the best CMS in the digital stratosphere so just read on to find out why you should take the leap and put WordPress to the test.

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Posted in wordpress, CMS

10 Oct 2017 by Marco Atzori

An international player experience: 4 reasons to choose Paperlit

You’ve looked at your options, studied which ones are best for your needs and you’ve narrowed it down to a few digital publishing platforms. Paperlit presents a strong offering. Aside from its functionalities, here are some of the main reasons why clients choose Paperlit:

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Posted in Paperlit, international experience

05 Oct 2017 by Marco Atzori

PDF, HPub and .folio: Digital magazine formats compared

There are three main formats used to publish digital magazines: PDF, HPub and .folio. Choosing one or the other depends on what you want to achieve with your publication.

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Posted in .folio, hpub, pdf, digital magazine formats

19 Sep 2017 by Marco Atzori

On-site vs. in-app magazines

Digital magazines bring many benefits for both publishers and readers alike. However, these benefits will depend on whether you choose an on-site magazine or one that’s distributed through an app.

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Posted in digital magazine app

11 Sep 2017 by Marco Atzori

Shopify and other tools to sell magazines online

Selling magazines online nowadays has been made easy because of the many available channels for you to do so. Online shopping and e-commerce have grown exponentially in the last few years. People buy everything from clothes to food. Magazines, both digital and print, shouldn’t be any different. 

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Posted in shopify, sell magazines

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