25 Mar 2019 by Luca Filigheddu

How Paperlit can help you create your voice app

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Creating something new, such as voice apps, can be daunting especially if you don’t have any experience.

That’s why Paperlit has made it easier for magazine publishers and brands to launch their own voice app!

Right now, voice search, virtual assistants, and voice apps are experiencing a surge in popularity. Luckily though it’s still not as mainstream as, say, regular apps accessible through your smartphone. That’s why, if you’re thinking about capitalising on this opportunity, you need to develop a voice app soon and get indexed earlier.

So, how does one go about getting their own voice app? One, you can develop it yourself, in-house. Two, you can ask a developer specialising in voice apps to develop one for you. Lastly, you can customise a readymade solution through digital publishing platforms such as Paperlit!

 

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Why not develop a voice app in-house?

Overall, the reasons are the same as for developing a mobile app in-house, except with the lack of know-how and experience being more prominent for voice apps.

Voice apps are a relatively new development which means there’s not a lot of developers out there that know how to create a voice app from the ground up. Most likely, you’ll have to invest in acquiring such skills.

Another option is to contract a company specialising in voice apps to develop one for you. This certainly takes care of the know-how bit, but this probably will incur a big investment from your part.

The most convenient solution

Other options will most likely incur a lot of time or a lot of money to come out with a voice app. The best alternative is to go to a digital publishing solution provider that comes out with cutting-edge solutions that are in line with the latest trends. Paperlit is one such solution provider.

Paperlit’s business is to digitally transform publications whether they are purely print publications or have already begun dabbling in the benefits of digitising their offering. That’s why it shifts the pressure of having to invest in technologies and skills onto itself from digital publishers, who can then be left to focus more on what they do best - creating content that delights their audiences.

At the same time, Paperlit is a solution provider that caters specifically to the publishing industry, so it knows how the market works and has years of gathered in-house know-how and familiarity with the industry that generic voice app developers and in-house tech teams can hardly have.

How it works

Based on how each publication distributes its content as well as its specific subject, Paperlit will propose two or three templates that will be further adapted to provide a customised voice app experience.

Sources of content, such as existing blog feeds and news pages, will be decided with the client. Digital publishers that also have their digital magazine or publication app through Paperlit can also benefit from the easy conversion to voice app.

You can also choose to have freely accessible and premium content. Similar to a free section in your website or digital magazine app, you can use freely accessible content to “entice” potential subscribers.

With a starting point, planning becomes easier. This will contribute greatly to eventually defining the final project with the client where Paperlit will customise the initial template as agreed. Finally, the voice app will be developed and will be published either in Google Assistant Actions or Amazon Skills or wherever the customer wants.

But what about costs? Paperit simplifies the payment structure through an initial setup cost followed by a successive annual maintenance fee.

As you can see, Paperlit has made voice apps more accessible for digital magazine publishers and brands. Partnering with us ensures that your publication is always at the cutting edge among competitors.

All the terms and data you should know to take advantage of voice search technology

Posted in voice app

Luca Filigheddu

Luca Filigheddu

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