21 Feb 2011 by Paperlit

La Gazzetta del Sud goes digital

La Gazzetta del Sud, a daily paper distributed in Sicily and Calabria since 1952 has launched its iPad and iPhone version, powered by Paperlit.

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The paper has launched with 5 different local versions: Reggio Calabria, Cosenza, Messina, Catania Siracusa, Ragusa and Catanzaro. Crotone Lamezia and Vibo Valenzia.
The possibility to distribute local versions of the same paper allows for a more focus on local news and consequently more targeted advertising campaigns.
iPad once again shows its impact and strength in helping small, medium and large publishers embrace digital publishing and distribution.

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