05 Apr 2019 by Marco Atzori

Voice app data analysis: how to offer the right content to your readers

The rise in voice apps means a new avenue for companies to understand what content delights their customers best, and this is done through voice app data analysis.

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03 Apr 2019 by Luca Filigheddu

What are the benefits of voice apps for magazine publishers?

Magazine publishers may still be getting to grips with digital magazine apps, but the truly innovative publishers should start looking towards voice apps.

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27 Mar 2019 by Enrica Menozzi

Conversational marketing: the new frontier of customer engagement for brands

A new trend is currently unfolding and luckily for you, it’s still early enough for your brand to reap the benefits of early adoption.

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25 Mar 2019 by Luca Filigheddu

How Paperlit can help you create your voice app

Creating something new, such as voice apps, can be daunting especially if you don’t have any experience.

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22 Mar 2019 by Enrica Menozzi

15 brands that use voice apps brilliantly

When a new technology trend comes around, a good sign that will tell you if the trend will continue is whether big, well-known brands have started to adopt the new technology.

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19 Mar 2019 by Marco Atzori

Here's why your brand should have a voice strategy in 2019

Voice apps may still be in their early days, but there’s no mistaking the fact that in about two years from now brands will be trying to grapple with voice searches, voice apps, and conversational and voice strategy.

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14 Mar 2019 by Luca Filigheddu

Voice search is changing the way we use Internet, and we like it!

Recently, there’s been a new trend that’s rising exponentially and, if it continues, it will have great implications on the way we use the internet just the same as how social media changed the way we communicated with our friends over the internet.

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11 Mar 2019 by Enrica Menozzi

All the steps to launch and promote a voice app

Although voice apps are still not as widely available as other channels, we are currently at the tipping point where more and more voice apps will be launched, and even more will come later.

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07 Mar 2019 by Marco Atzori

Voice omnichannel: how to integrate a voice app in your marketing strategy

The proliferation of voice assistants and smart speakers, as well as the increasing popularity and usage of voice search, has made marketers wonder how they can capitalise on this potentially huge opportunity.

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05 Mar 2019 by Enrica Menozzi

Magazine publishers, improve your SEO ranking with a voice app!

  Search engine optimisation (SEO) is an area of digital marketing that is always changing.

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