Since the advent of the digital age, the sales of print magazines have been rapidly declining and due to this, marketing has become a great deal more difficult.
Many of the traditional publishers who have been producing paper magazines for decades are now thinking about joining the modern age and creating something to keep up with the competition.
There are two types of digital magazines: replica and reflow. Both offer a digital version of your magazine, but they are vastly different in terms of cost and features.
Traditional magazine publishing is characterized by a print-first workflow.
Creating a digital magazine is not only a natural way to extend the reach of your publication, but it can also be simple with a partner like Paperlit by your side.
Finally, after much anticipation, the time has come; the market has spoken, and the mass publishing industry is back in the green again! Wait, what? But how?
Posted in digital subscriptions
We are in an age where technology is overtaking everything, including the publishing industry.
An online magazine is a powerful resource. Magazine Media Factbook 2016/2017 says that digital magazine readers are mostly “young, upscale, educated, and professional.”
In the publishing stratosphere, content monetisation opportunities are constantly evolving.
The world of publishing is moving faster than ever before which is why it pays to put yourself in the mind of your readers. While we all love the feel of print in our hands, is there room for a digital bedfellow in the relationship? Let’s take a look at a few of the options…