Platforma Mediowa Point Group and Pap
erlit have joined forces to launch 3 apps for the Polish Market.
In Mid August , Wprost, Poland's most popular weekly news magazine and Machina, the Country's main music publication, were launched. In the first month of distribution, Wprost distributed 10,000 apps over iPhone and iPad.
WPROST will be available free of charge for mobile devices until the end of November. Starting from December 2011, the price per issue will be 0.79 EUR. The most recent version of WPROST will be available for download every Saturday at midnight.
In October Paperlit and Platforma Mediowa Point Group will launch another title, the bimonthly Bloomberg Businessweek Polska. iPhone, iPad and Android users will be able to download Bloomberg from the Apple Store and Android Market. Price per issue will be 1.59 EURO. The first 2 issues will be available free of charge.
Bloomberg Businessweek Polska will become the third publication from Platforma Mediowa Point Group to be distributed on the Paperlit platform.
Weekly WPROST is a leading national Polish news publication. It was launched in 1982. Wprost is owned and controlled by Platforma Mediowa Point Group SA, a media group listed on the Warsaw Stock Exchange. Tomasz Lis is the Editor-in-Chief.