13 Apr 2016 by Guest Post

How publishers should manage app user complaints

In our last post we wrote about how to improve your app rating, which got us thinking more about what publishers can do if they do receive negative feedback.  To give publishers some insight on managing app user complaints and ratings, we decided to share a post from our friends at Tapdaq that originally appeared on our sister site, AppsBuilder. While the examples in this post come from the ...

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Posted in app ratings, app reviews, aso, Growth

30 Mar 2016 by Krista McLandress

[Infographic] 7 ways to increase app ratings and reviews

App ratings and reviews can make or break the success of your magazine app on the stores. Having a highly rated app will help you rise in rankings and stand out from your competitors, while the opinions expressed in reviews play an important role in converting app store visitors.

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Posted in app ratings, app reviews, app store, app store optimization, aso, google play, Growth, ranking

19 Jan 2016 by Krista McLandress

How publishers can boost digital circulation with App Store Optimization (ASO)

Circulation is the cornerstone of publishing but digital, and especially mobile, has transformed how people buy and read magazines. Gone are the days of newsstand only revenues as we now look to acquire users across multiple devices and nurturing them towards a purchase or subscription via mobile apps and the web. As more magazine publishers develop apps to reach a growing mobile audience, user ...

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Posted in app download, app icon, app install, app preview, app ranking, app rating, app reviews, app screenshots, app store optimization, aso, circulation revenue, Growth, keyword optimization, user acquisition

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