15 Mar 2018 by Enrica Menozzi

App store optimization: improve your app ranking

We live in a world where we seek to optimise everything particularly our lives online. Now, when you create an app, it is vital to indulge in a little optimisation in order to get as many people as possible to see your app and click that download button. 

Read More

Posted in app store optimization

19 Oct 2016 by Krista McLandress

How to grow your app audience by boosting app discovery

App Store: 2 million apps. Google Play: 2.2 million apps. Let those numbers sink in. Now ask yourself: What can a single publisher to do stand out from the crowd?

Read More

Posted in app discovery, app install ads, app store optimization, app visibility, Growth, Mobile Trends

30 Mar 2016 by Krista McLandress

[Infographic] 7 ways to increase app ratings and reviews

App ratings and reviews can make or break the success of your magazine app on the stores. Having a highly rated app will help you rise in rankings and stand out from your competitors, while the opinions expressed in reviews play an important role in converting app store visitors.

Read More

Posted in app ratings, app reviews, app store, app store optimization, aso, google play, Growth, ranking

19 Jan 2016 by Krista McLandress

How publishers can boost digital circulation with App Store Optimization (ASO)

Circulation is the cornerstone of publishing but digital, and especially mobile, has transformed how people buy and read magazines. Gone are the days of newsstand only revenues as we now look to acquire users across multiple devices and nurturing them towards a purchase or subscription via mobile apps and the web. As more magazine publishers develop apps to reach a growing mobile audience, user ...

Read More

Posted in app download, app icon, app install, app preview, app ranking, app rating, app reviews, app screenshots, app store optimization, aso, circulation revenue, Growth, keyword optimization, user acquisition

Get updates